Rosa Lee is the founder of My Urban Toddler and a small business coach at LionFlower Studio. She supports founders who want to build businesses with intention, beauty, and staying power—without losing themselves in the process.
With a background in architecture, acting, and an MBA, Rosa brings a rare blend of strategic rigor and creative storytelling to her work. Her experience spans decades of thoughtful retail and brand building, allowing her to help business owners design enterprises that are not only meaningful and personal, but also financially sound and responsive to real market needs. As a mother of four and longtime Ann Arbor entrepreneur, Rosa understands the tension between ambition and presence. Her coaching invites clients to slow down, clarify what truly matters, and create businesses that honor both their values and their lives. At LionFlower, she works with founders who are ready to move beyond hustle and into sustainability—where growth feels aligned, creativity is protected, and the everyday work of building something lasting is treated with care.
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